My Auto Approval is a Canadian loan search and financial comparison platform designed to help "credit-constrained" consumers access auto financing.

Converts on lead sold, Equifax verified and Credit Score Account Sign Up.

Targeting: Permanent residents aged 18+ with a minimum monthly income of $1,800 and at least three months of employment history.

Restrictions: Marketing must comply with the 2026 Canadian federal interest rate cap of 35% APR. Affiliates are prohibited from using deceptive "guaranteed approval" language or mimicking government agencies, especially given the high public interest in the new 2026 National Automotive Strategy incentives. Brand bidding on "My Auto Approval" or its parent company, "Loans Canada," is strictly forbidden.