Headway Many GEO IF You need MMP links - please request them. GEO : UK, AU, CA ,Europe, LATAM, Other Tracker: Appsflyer Mobmio Paid event: subscription_success_trial, subscription_success_nontrial User flow: app install - app open - free trial - subscription purchase Allowed traffic sources: In-app Unity Ads Applovin Bigo Ads Mintegral Snapchat SEO VTA is allowed PostInstall - 30 days Validation process: Appsflyer +CRM NOTES: 1. Name campaigns like this Agency_AppName_OS_Geo 2. Avoid exceeded dimensions (don't use to many values of media_sources and other parameters), the details are there: Also important, please always add to your links: utm_source=affiliate Hard KPI: installs - 5000 per source fraud - not more than 20% retention rates - client will just look at the % of users who get back to the product after some periods from corresponding installs. refund rates - refunds/subscriptions, no more than 12% chargbacks rates - refunds/subscriptions, no more than 3%